Building a Stand-Out Small Business Strategy

People value small businesses. Small businesses hold sway over customers that’s disproportionate to their size or their service. People will go out of their way to support the small businesses they know and love. They mourn when those businesses go away. That doesn’t mean that small businesses don’t struggle. As a small business owner, you spend a lot of time thinking about how you can stand out, not just among small businesses but even against larger companies.

DIY Professionalism

One thing your small business can do to set itself apart from other small businesses and allow you to punch well above your weight is to set and maintain a certain level of professionalism. Obviously, you won’t hold yourself to the same standard that a large company with infinite money and lots of investors, but you can do a lot of that yourself. You can show our customers how much you care about your product and their business with a professional demeanor, solid customer service, and professional branding on your packaging and tamper proof bottles.


One thing that sets small businesses apart from large businesses is honesty. Big companies are bound to have secrets simply because of their size. Customers who shop at big businesses know full well that the company’s practices may be unethical, that’s why they prefer to shop at small businesses; they know what they’re getting. Embrace that transparency. As a small business owner, your reputation is more than just a point of pride or honor. It’s a selling point.

Relationship Building

Having a good reputation for transparency and professionalism allows you to build a relationship with your customer base. Big companies have long tried with only mixed success to build relationships with their customers. From advertising pushes to social media accounts, these efforts often feel hollow and fall short when they come from big business. The greatest tool you have as a small business has is your relationship with your customers.

Supporting small businesses is a no-brainer; you get better products, better service, and a clearer conscience. Setting a standard of professionalism and integrity for yourself and your small business will help you compete not only with your fellow small businesses but also with the big businesses that are always trying to poach your customer base. You have something those businesses don’t have: You have customers who love you and will fight for you because they know you and they trust you.

The Difference Between Personal Injury and Bodily Injury Claims

The legal system is complex, particularly when it comes to areas of compensation for injuries or damages suffered during an automobile accident. If you are the defendant, you may have had another motorist open a claim of bodily injury or personal injury against you. These are the two ways individuals pursue compensation after being involved in an accident.

Bodily Injury Liabilities

There are several states that assign fault ratings when an accident occurs, and for many states, a driver is only eligible to claim damages from the other driver if the personal fault level is below 50%. Though the insurance company pays for the plaintiff’s damages, bodily injury liability is an extension of the coverage. If you are determined to be at fault, the insurance company must pay for the medical bills and property damage incurred as a result of the accident.

Personal Injury Claims

The insurance that pays for a bodily injury claim does not pursue filing personal injury claims. Through the help of a personal injury lawyer Durham, the plaintiff will file a suit in small claims court. It will still involve your insurance company, but the company is included as a third-party in the litigation. A personal injury claim has to make its way through the court system, though insurance companies generally prefer to settle with the plaintiff before the case goes that far. Usually, mediation and negotiation take place between the company, the lawyer and the plaintiff for a lump sum settlement.

Covered Damages

Whether you are involved with a personal injury claim or bodily injury liability claim, there are several damages entitled to an award. These include:

  • Medical costs
  • Recurring medical treatment fees
  • Lost wages for recovery time
  • Repair or replacement for property damage
  • Lost wages due to diminished work ability

While a plaintiff may try to file both claims, there is generally one settlement award for each incident. Retaining a lawyer and carrying comprehensive insurance can reduce personal liability for the award amounts.

Can an Immigration Lawyer Speed Up the Process?

Your immigration case might involve a lot of work. While some immigration cases only require basic paperwork, some can be very complicated with different rules, regulations, and laws you must navigate throughout the process.

Immigration Lawyers are skilled at helping you achieve a successful outcome of your application process. They know how to take care of all your paperwork, court cases, and filings, so you don’t need to worry. Immigration lawyers cannot speed up the wait time it will take for your application process to be approved or for a court date to be set. This process is completed by a government organization, not a private company. Immigration lawyers can help expedite other parts of your immigration application process to ensure no delays or issues with your case.

Keep You Updated

Immigration lawyers do more than help you file paperwork for your application. They also ensure that you are updated on immigration law. The law is always changing, so navigating it can be tricky without professional help. An immigration lawyer can help you find shortcuts and keep you updated on any law changes to ensure all standards are met when filing your paperwork.

Submit A Flawless Application

One of the most common reasons you may be denied or delayed in your application process is because you didn’t fill out your paperwork correctly. Visa applications can be overwhelming and require a bunch of different documents and forms. Filling out the application yourself can only increase the chance of a mistake being made. Immigration Lawyers will ensure you are always using the correct forms and filling them out correctly.

Expedite Processing with USCIS

In certain rare cases, your immigration lawyer may be able to expedite your immigration case for an additional processing fee. This process is not applicable for family visa applications and may only apply to certain work visas. You must have a good reason for expediting your application, or the USCIS will not approve your case. This could include special situations like military deployment, family emergency, or a medical procedure.

Find Solutions to Tricky Situations

Your application situation will be different because of your background, experience, and life situations. These circumstances may make you ineligible for certain visas or require you to fill out additional paperwork. An immigration lawyer has dealt with similar cases and knows how to navigate these tricky situations. They will ensure all supporting documentation is submitted and that you’re eligible for the visa or citizenship you’re applying for.

Pay Attention to Requests

If you are required to submit additional paperwork or have been sent court date information, your immigration lawyer will make sure to handle it. They will go over what you need to do and how to do it to ensure that everything is being responded to and addressed promptly.

While Immigration Lawyers can’t speed up your application’s processing time with the government, they can ensure that every part of your application is ready to go, so there are no further delays.


Rick Sterger is a licensed attorney practicing immigration law throughout the United States.  His practice, located in San Diego, California represents client before United States Citizenship and Immigration Services, Executive Office of Immigration Review (Immigration Court), Board of Immigration Appeals, and Circuit Courts of Appeals.  Rick proudly maintains the practice of providing his initial client consultation for FREE.  To schedule a consultation, call (760) 260-8158 today.